Announcment: I am now CEO of CUBED Attribution

Announcment: I am now CEO of CUBED Attribution

I’m super excited to say that i’m now CEO of CUBED Attribution, a SaaS platform helping brands understand the value of consumers engagement.

I’ve been speaking, consulting and pushing the marketplace within attribution for a number of years. It was a natural fit to my data led multi-channel marketing approach and something i’m passionate about the future of.

Deliver Insight, the consultancy I formed in 2015 has been migrating its clients over the last few months as we worked through the deal that would bring me over to CUBED Attribution.

In leading the team over at CUBED I’ll be able to put my approach to data led consumer understanding into practise and into a platform. We have a highly competitive marketplace where there is a lot of cynicism and miscommunication. I’m super excited to approach this market with my approach and work alongside a very talented team to help our lovely clients grow.

I’d like to thank my family and good friends for the continued support in 2015 and early 2016 as we undertook a number of challenges. 2016 and beyond is looking really exciting and I can’t wait to work with more companies to help them to improve their marketing performance.

Special thanks to my great clients who have been super understanding as all this went through and who are working with me to take attribution to the next level. What will come in H2 of 2016 will be amazing!

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About Author: Russell

Part digital evangelist, part bear Follow Rusty on Google Plus

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