ThinkVis 9 and Measurecamp 2 – Speaking at Conferences in 2013

ThinkVis 9 and Measurecamp 2 – Speaking at Conferences in 2013

I’ve been very privalaged recently to be asked to speak at two events. I decided to speak at both conferences on the topic of Attribution – something I want to champion in the marketing world. I believe that data is what allows digital to eventually overtake traditional and become the dominant force in business marketing.

Firstly I attended and spoke at Measurecamp, an Analytics conference in central London organised by Peter O’Neil. Measurecamp is an Unconference where you bring a talk with you – grab a room, then kind of hope people show. I was lucky and had a nearly full main room for my talk.

Secondly I spoke at ThinkVis, based in a Casino in Leeds. Organised by the legend that is Dom Hodges of Click&Mix and Hodgetastic fame. I had a great time sharing the stage with some fantastic speakers. This was my first time at Thinkvis and I will be returning next time! Made some great friends and managed to spend time with old friends too.

My slides are below – I did both talks on Attribution – this is my slightly longer slidedeck from Thinkvis

[slideshare id=16895894&doc=thinkvis5-russellmcathy-attributionv2-130303063218-phpapp01]

There are a number of posts about Thinkvis which re-cap over all the talks –

Anna from Koozai


Propeller #2


Becky Naylor

Cheery Little Thing


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About Author: Russell

Part digital evangelist, part bear Follow Rusty on Google Plus

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